PADELCUBS HISTORY
Padelcubs' programme development strated in 2025
What started as a class programme to help family members and friends learn how to play padel, slowly turned into a research project on racquet sports pedagogy development.
The cycle of planning a class, execution, mid class adjustments, evaluation and participant feedbacks became a constant loop for over one year. Here are some of the data acquired during conducting these classes :
- Parents are more likely to enroll students into a class with someone who has a teaching background.
- Seniors are more likely to try padel if an immediate family member is present during an introduction session.
- 6 out of 10 who have joined a padelcubs class were anxious about joining a racquet sport activity
- 9 out of 10 said they would join a commercial (paying) padelcubs class.
Padelcubs is designed by Coach Tom, cofounder of PT Autory Muda Indonesia. The company currently operates sports classes that have working agreements with 18 international schools in 2 cities, employ 38 coaches and conduct coaches instruction certification programmes that are recognized internationally.
Coach Tom's main contribution to PT AMI has been the curriculum development for students and coaches, implementing standards and procedures to ensure a scalable and prosperous business system.
With this knowledge coach Tom sees a potential in developing a similar programme but that addresses the padel market. Currently there is no franchise system on offer, with this programme padelcubs aims to be the first.
Having a well structured system to help new comers come on board to padel is a win-win for everyone.
